Detailed 2022 Program Session Schedule (evolving)   (last updated 1/15/2022)

The At-A-Glance schedule can be found here.

This schedule is evolving, as confirmations are received. Only confirmed sessions will appear.  Check back often, as additional confirmed sessions are added. Days/Times subject to change.

S1 Sunday Business Meeting - 1:00-2:00 pm (ArkACRAO only)
Salon A
(Marriott Ballroom Level)

S2 Sunday Roundtable I - 2:30-3:30 pm (ArkACRAO only)
Hoffman
(Marriott Ballroom Level)

S2 Sunday Roundtable II - 2:30-3:30 pm (ArkACRAO only)
Manning
(Marriott Ballroom Level)

S3 Sunday 1:00-3:00 pm (Pre-Conference Workshops)

Title Description Presenter Room
A Registrar's Take on Navigating through Natural Disasters, Campus Emergencies, and the Unexpected (Pre-Conference Workshop)
The dictionary defines “disaster” as a …”calamitous event”.  Most registrars call that “Monday”! Regardless of the size of the institution, registrars are often in the middle of supporting the institution as it navigates “calamitous events”, both large and small. The workshop will address different types of events that might occur, covering a wide array of events such as weather,  chemical spills, fires, or health-related (Yes, COVID is still a thing).  Using these examples from real life, we will talk through issues around deadlines, course schedule changes, teaching modalities, financial aid, veteran’s benefits and the multitude of policies or procedures that might need to be modified in the face of these events.  Attendees are encouraged to bring examples of their own calamitous events for group discussion.
Presenter:  Kim Barber, Ph.D., University Registrar, Florida State University
Conway (Marriott Lecture Hall Level 2)
Department of Education - FERPA 101 & FERPA 201 (Pre-Conference Workshop)
Do you have questions about student privacy? Need help understanding what your responsibilities are? Think you know everything there is to know about the Family Education Rights and Privacy Act (FERPA)?  Well, we’re here to help! Join the U.S. Department of Education’s Privacy Technical Assistance Center (PTAC) for an workshop on the Family Education Rights and Privacy Act (FERPA), the principal federal law protecting students’ privacy. This workshop will introduce you to the fundamentals of FERPA, and provide depth and clarity on its application to the 21st-century school and classroom! This workshop is not only an introduction to the law, but will also challenge you seek balance by providing the legal background of the statute with real-world scenarios to which this law applies. The U.S. Department of Education’s Privacy Technical Assistance Center (PTAC) is issuing a challenge to all attendees to come put their knowledge to the test!  Do you think you have what it takes? To that we say, “It depends!”
Presenter:  Ross Lemke, Associate Director, Privacy Technical Assistance Center (PTAC) Department of Education Privacy Technical Assistance Center
Presenter:  Brittani Fairchild, Student Privacy Analyst, Privacy Technical Assistance Center (PTAC) Department of Education Privacy Technical Assistance Center
Salon B (Marriott Ballroom Level)

 M1 Monday 8:00-8:45 am

Recruiting Adult Learners Through Business Partnership Agreements
This presentation will provide an overview of Jacksonville State University's tactics for recruiting adult learners, specifically through business partnerships. Some of the partnerships that are currently active at JSU include agreements with local chambers of commerce offices, industry companies, and human resource consultants.
Presenter:  Lauren Findley, Director of Undergraduate Admissions and Recruitment, Jacksonville State University
Presenter:  Kelly Martin, Director of Enrollment Initiatives, Jacksonville State University
Session Coordinator: Julie Taylor, Executive Director, Admissions & Enrollment Innovation, University of North Alabama
Caraway I (Statehouse Conference Center Lower Level)
Sharing Financial Aid Information Between Offices
This session will cover the basics of financial aid data sharing between offices. Regulations have become more stringent. Learn more about what rules have changed. Leave ready to facilitate fruitful discussions with your financial aid office about data.
Presenter:  Lisa A. Branson, Vice President of Enrollment Systems, enrollmentFUEL
Session Coordinator: TBA
Caraway II (Statehouse Conference Center Lower Level)
Moving Beyond Section Numbers: Tools that Effectively Facilitate Course Scheduling for the Benefit of All
The University of Alabama recently adopted a new section coding structure designed to give academic departments a greater ability to accurately reflect the “reality” of their course offerings. This new method has resulted in a more transparent student registration experience, significantly fewer errors, and an improved process for fee assessment and transfer of funds. Join us and learn how we were able to best utilize our class scheduling (CourseLeaf CLSS) and reporting software (Argos) to accomplish our goals.
Presenter:  Daniel Strickland, Associate University Registrar for Student Services, University of Alabama
Session Coordinator:  Wayne Banks, SACRAO Honorary Member
Miller (Statehouse Conference Center Lower Level)
Designing Your Career Path
What do you want to be when you grow up? Our purpose is to support students as they pursue their career paths, but we as higher education professionals cannot ignore our own. As colleges and universities morph with the changing higher ed landscape so do the positions within. Traditional roles are evolving to include a wider scope and new titles are appearing which can create ambiguity. Whether you want to stay the path of Registrar/Admissions/Enrollment, you want to step onto a different path, or you just don’t know, join us for this interactive discussion. Hear from 3 higher education professionals who have had different career paths (including 2 former Registrars), learn how to market yourself, and get practical tools for designing your career. And it’s never too late; near retirement, new professional, or right in the middle, all are welcome.  
Presenter:  Ginnifer Cie Gee, Ed.D., Associate Vice Provost, Career Engaged Learning, University of Texas San Antonio
Presenter:  Byran Heard, Director of Operations, Career Engaged Learning, University of Texas San Antonio
Presenter:  Mario Vela, Assistant Vice Provost, Career Engaged Learning, University of Texas San Antonio
Session Coordinator: Lisa Baldwin, Director, Georgia Transfer Articulation Cooperative Services, Board of Regents of the University System of Georgia
Fulton (Statehouse Conference Center Lower Level)
ACT Name Buy Communication Plan
Present on 1) UA-PTC's strategy for buying ACT names in blocks that are associated with the institution's scholarship structure and 2) the communication plan used to target specific groups of students with different recruitment materials (i.e. viewbook, letters, free Accuplacer test ticket, foundation scholarship info, and scholarship postcard) as well as information on the associated cost of different campaigns.
Presenter:  John Lewis, Ed.D., Dean of Admissions & Financial Aid, University of Arkansas - Pulaski Technical College
Presenter:  Kyanna Beard, Director of Admissions, University of Arkansas - Pulaski Technical College
Presenter:  Ashley Henry-Saorrono, Associate Director of Admissions, University of Arkansas - Pulaski Technical College
Session Coordinator:  Pamela Bowie, Senior Director of Admissions, Arkansas State University
Pope (Statehouse Conference Center Lower Level)
Keep Your CPoS Implementation "On Track"
Federal course program of study (CPoS) requirements, are daunting, yet unignorable. As of Fall 2021, many institutions are bracing themselves for their next state audits and monitoring official changes to auditable items. If you're mid-implementation or watching your colleague institutions from afar with the fear of audits in mind, come for tips and advice on what to do, whom to involve, when to get things done, and how to ultimately survive your CPoS implementation. Note UTRGV is a Banner school using Degree Works, but information to be shared is translatable to other SIS users.
Presenter:  Sofia Almeda Montes, University Registrar, University of Texas Rio Grande Valley
Session Coordinator: Rodney Miller, Dean of Records/Registrar, Covenant College
Izard (Statehouse Conference Center Lower Level)
Vetting Educational Technology
Do you use educational technology at your institution?  Did you ever want help decoding the ‘legalese’ contained in those Terms of Service Agreement?  Did you ever wonder how those apps and services protect student privacy?  PTAC has the answers!  This virtual session will explore both the importance of and how online educational technology can be assessed for privacy protections and general compliance with the Family Educational Rights and Privacy Act (FERPA).
Presenter:  Ross Lemke, Associate Director, Privacy Technical Assistance Center (PTAC) Department of Education Privacy Technical Assistance Center
Presenter:  Brittani Fairchild, Student Privacy Analyst, Privacy Technical Assistance Center (PTAC) Department of Education Privacy Technical Assistance Center
Session Coordinator:  Amanda Fox, Registrar, University of Montevallo
Conway (Marriott Lecture Hall Level 2)
Paradigm: Credentialing at its best. The easiest, quickest, most advanced solutions for both paper and electronic credentials in the industry!
In this fast-paced, constantly evolving, global job market, your graduates need to prove their achievements quicker than ever before. From the immediacy of a desired social post to Graduate School Applications, or the necessities of online job hunting, the expectations have changed. The need to be there first and in a differentiated manner is paramount to their success.
Solution: Paradigm offers the most comprehensive credential platform for both its clients and their learners. Come and participate in this informative session as we reveal the details of PIE, the Paradigm Integrated Experience, featuring our exquisite printed diplomas, our leading digital CeDiploma®, CeCertificate®, and the ScholarRecord®(CLR), together with our optimized services DirectShip™ to students, MyHold™, and MyReorder™. All integrated with affordable presentation products for your ceremonies and the most efficient turnaround times, we make life easier for you and your staff while your learners experience exceptional results!
Presenter:  Elizabeth Kunde, Executive Director of Sales, Paradigm
Harris Brake (Marriott Lecture Hall Level 2)

M2 Monday 9:00-9:45 am

2-Year Admissions Roundtable
This session provides an opportunity for professionals working in admissions or recruitment at 2-year member institutions to discuss concerns, new trends, and to identify best practices. Bring questions and ideas to share with your SACRAO colleagues. Note: There is another opportunity to continue discussions on Wednesday at 9:40am.
Session Moderator:  TJ Smith, Director of Recruitment, Shelton State Community College
Salon A (Marriott Ballroom Level)
4-Year Admissions Roundtable
This session provides an opportunity for professionals working in admissions or recruitment at 4-year member institutions to discuss concerns, new trends, and to identify best practices. Bring questions and ideas to share with your SACRAO colleagues. Note: There is another opportunity to continue discussions on Wednesday at 9:40am.
Session Moderator:  Makenzi Hamilton, Director of Recruitment, Southern Arkansas University
Session Moderator:  Sarah Jennings, Assistant Vice President, Enrollment Services, Southern Arkansas University
Salon B (Marriott Ballroom Level)
2-Year Registrar Roundtable
This session provides an opportunity for professionals working in registration and/or records management at 2-year member institutions to discuss concerns, new trends, and to identify best practices. Bring questions and ideas to share with your SACRAO colleagues. Note: There is another opportunity to continue discussions on Wednesday at 9:40am.
Session Moderator:  Evan Reich, Registrar, Trident Technical College
Salon C (Marriott Ballroom Level)
4-Year Registrar Roundtable
This session provides an opportunity for professionals working in registration and/or records management at 4-year member institutions to discuss concerns, new trends, and to identify best practices. Bring questions and ideas to share with your SACRAO colleagues. Note: There is another opportunity to continue discussions on Wednesday at 9:40am.
Session Moderator:  Christopher Partridge, Ph.D., University Registrar, University of North Carolina at Greensboro
Conway (Marriott Lecture Hall Level 2)

M3 Monday 10:30-11:15 am

Rural Students Roundtable
"I am a Rural College Student.“ What do you need to know about me?
Session Moderator:  TJ Smith, Director of Recruitment, Shelton State Community College
Session Moderator:  Julie Taylor, Executive Director, Admissions & Enrollment Innovation, University of North Alabama
Caraway I (Statehouse Conference Center Lower Level)
ACT Score or High School GPA - Which is a Better Predictor of Bachelor Degree Attainment?
The promise of the ACT is that the test is supposed to gauge if students are prepared for college and will be successful. However, the recent COVID pandemic left many students without the ability to complete the test, and several institutions are deciding to go test-optional. Therefore, is there another way for admissions representatives to determine if students are ready for and will be successful in college? Dr. Perkins analyzed 1,635 students over a six-year timeframe to determine the relationship between the ACT Composite score and high school GPAs on persistence to bachelor degree attainment. Join him as he discusses the results of his study.
Presenter:  Wil Perkins, Ed.D., Graduate Registrar, Coordinator of Graduate & Professional Support, Harding University
Session Coordinator:  Blake Bedsole, Ed.D., Associate Vice President, Enrollment Management & Student Success, Arkansas Tech University
Miller (Statehouse Conference Center Lower Level)
Transfer Students Need Love Too
The transfer student journey is as unique as each student – changing timelines, credits earned from multiple institutions, and developing academic and career goals. With the growing significance of transfer students, it’s even more important to prioritize and advocate for them.  At Arkansas Tech University, we believe in personalizing the transfer student experience. Let us share with you how we developed Transfer Enrollment, a communication plan specifically for transfer students, and additional new initiatives.
Presenter:  Sabrina Billey, Assistant Director, Transfer Enrollment, Arkansas Tech University
Session Coordinator:  Tod Martin, University Registrar, Harding University
White Oak (Marriott Lecture Hall Level 2)
More Than Just Being the Leader
Interested in developing a personal leadership or management philosophy? This interactive presentation explores key leadership competencies, the qualities of strong leaders, and ultimately asks the question “why would I want to follow you?"
Presenter:  Katie Lupica-Ewsuk, Ph.D., Assistant University Registrar, University of Alabama
Session Coordinator:  Rochelle Jones, Coordinator of Student Records & Degrees, University of Florida
Izard (Statehouse Conference Center Lower Level)
Process Review to Reduce Barriers
Students, faculty, and staff encounter barriers when meeting the requirements of the Admission and Registrar’s Office set forth by accreditation, policy, procedure, and state and federal agencies. Process reviews involving many aspects of the department can provide “eye opening” opportunities to improve efficiency. This session will engage in how to review processes to ensure barriers are highlighted and examined to promote effectiveness and ease of use by constituents.
Presenter:  Heather Hoppe, Registrar, Horry-Georgetown Technical College
Session Coordinator: Joshua Chovanec, University Registrar, Louisiana Tech University
Pope (Statehouse Conference Center Lower Level)
Creating Diversity and Equity in Honors Recruitment
Most of us work for institutions that understand the need for high-ability programs, but do they really understand how to be inclusive in their search for high-ability students? Let's talk about creating accessible pathways!
Presenter:  Ryan McLaughlin, Director, Honors Admissions, Georgia State University
Session Coordinator:  Pamela Bowie, Senior Director of Admissions, Arkansas State University
Caraway II (Statehouse Conference Center Lower Level)
Translating DEI to Staff and Student Workers
How do we incorporate practices of inclusion and equity in our everyday office practices? With an increased focus on diversification of hiring practices, as well as in ensuring diversity, equity, and inclusion in admission policies, do we then translate those practices to how we interact with faculty, staff, and student workers? In this panel discussion, we will discuss best practices towards inclusion in the workplace with a goal towards creating an environment of goodwill and inclusiveness for all stakeholders.
Presenter:  Jill Manuel, Graduate Admissions Specialist, George Mason University
Presenter:  Roberta Nelson, Assistant Director, Transfer Credit Articulation, George Mason University
Session Coordinator:  Chadia Hammond, Assistant University Registrar, University of Florida
Fulton (Statehouse Conference Center Lower Level)
The Registrar of the Future
The year is 2025 and Registrar offices around the country are still trying to catch up with the innovation coming from Arkansas.  For the past several years leading higher education institutions across the state have been issuing blockchain-certified SmartResumes to students and alumni.  The SmartResumes contain FERPA compliant directory contact data points (such as academic achievements, activities, etc.) that can help differentiate recipients when pursuing employment opportunities.  Employers for the first time can both find certified job talent and also verify key academic credentials in real-time-- all while demonstrating no bias in their resume review due to the proprietary SmartResume underlying technology.  Join our session to learn how leading higher education institutions in Arkansas have already begun to create the future with this groundbreaking technology.
Session Panelist:  Tracy Finch, Registrar, Arkansas State University
Session Panelist:  Melissa Mathis, Registrar, University of Arkansas at Little Rock
Session Panelist:  Vicky Summers, Registrar, University of Central Arkansas
Session Panelist:  Tammy Weaver, Registrar, Arkansas Tech University
Session Moderator:  Dave Wengel, CEO, iDatafy SmartResume
White Oak (Marriott Lecture Hall Level 2)

M4 Monday 1:30-2:15 pm

Building Implementable Strategies to De-Stigmatize Transfer Students on Your Campus
Transfer students are often faced with navigating campuses of 4-year institutions in a dichotomous way. In order to receive the support they need part of their identity requires identifying as a transfer student. That identity can create anxiety, fear of imposter syndrome, or less feeling of belonging. De-stigmatizing being a transfer student, much like the work of de-stigmatizing first generation students, is an essential part of building an authentic transfer student-friendly campus. The purpose of this session is to collaborate with post-secondary colleagues from 2-year, 4-year, public and private institutions on defining what that really looks like and to dive into how we as can do this work at our own institutions.
Presenter:  Wendolyn Davis, Ph.D., Transfer Center Director, University of Tennessee - Knoxville
Session Coordinator:  Danny Brooks, Assistant Vice President & University Registrar, High Point University
Fulton (Statehouse Conference Center Lower Level)
The Journey from Application to Evaluation
The Office Admissions at Embry-Riddle’s Worldwide Campus handles students from the point of admissions through completion of the admissions evaluation. The purpose of this presentation would be to share how our department makes the admissions process as effortless as possible for students from the time they are a prospect, an applicant, and a newly admitted student with our institution. Our presentation would touch on our prospective students and the services we provide while the prospective student works with our recruiters before applying. We would also demonstrate how we leverage technology in our daily processes to keep our applicants and newly admitted students engaged throughout the admissions process. We would present the outreach campaigns that we use to re-engage with students who have not completed their admissions application. Additionally, we would share how we had successfully integrated two teams into one department when our university restructured our organization.
Presenter:  Angela Brill, Associate Director of Admissions, Embry-Riddle Aeronautical University - Worldwide
Presenter:  James Sherman, Assistant Registrar, Embry-Riddle Aeronautical University - Worldwide
Session Coordinator:  Angela Daniels, Associate Director, Admissions Operations, Arkansas State University
Izard (Statehouse Conference Center Lower Level)
Non-Traditional Recruiting Efforts Through STEM Outreach
Have you wondered how to get your regional K-12 schools actively involved in university programs? Do you wish to connect with students at an early age in order to increase their presence on the university campus? K-12 STEM outreach opportunities can provide an avenue to actively engage K-12 students, teachers, and administration. Robotics, STEM camps, day conferences, and teacher professional development is a non-traditional method to actively recruiting high-quality students for undergraduate and graduate programs.
Presenter:  Sarah Burnett, Director, STEM Education Collaborative, Arkansas Tech University
Session Coordinator: Adam Eppes, Admissions Counselor, University of Arkansas Community College at Morrilton
Caraway II (Statehouse Conference Center Lower Level)
Creating an Inclusive Diploma Name Process
Being able to verify a degree is dependent on being able to identify the student in the system of record. At the same time, students' names can be impermanent as they go through marriages, divorces, gender transitions, and other evolutions that lead to name changes. Add to that the fact that the name changes are not always changes to the legal name. UNC Greensboro's Registrar's Office embarked on a mission to create a process regarding the name a student can use on their diploma that aligned with University policies and good data stewardship, but was inclusive of student's going through various life transitions. This is an overview of the process, lessons learned, and outcomes.
Presenter:  Maria Hayden, Assistant Registrar, Records & Graduation, University of North Carolina - Greensboro
Session Coordinator: Paul Parker, Executive Director and Registrar, Kennesaw State University
Miller (Statehouse Conference Center Lower Level)
Continuity through the Chaos: Contingency Planning
We did not anticipate the chaos of COVID-19 and the changes that were introduced, yet we still managed to serve our students, colleagues, campus partners, and stakeholders in the midst of this pandemic. As the pandemic dragged on, we asked ourselves – How could I have been better prepared? Is there a way I could have anticipated the unanticipated or unplanned? What can I do so that I’m not in this situation again? This session will provide examples of a shared contingency plan, succession plan, an approach to documentation, and how risk management enables continuity, and even progress, through the chaos.
Presenter:  Brenda Schumann, Deputy University Registrar & Director, Operations & Compliance, University of Texas at Austin
Presenter:  Priscilla White, Assistant Registrar, University of Texas at Austin

Session Coordinator: Diana Hull, Senior Associate University Registrar, University of Florida
Pope (Statehouse Conference Center Lower Level)
Data Security Best Practices
This session will provide training on current data security best practices for education data systems, including user privacy and security awareness, privacy and security program development. It will address ways in which schools are vulnerable and common security failures seen in IHEs. This session is appropriate for anyone who has access to student data.
Presenter:  Ross Lemke, Associate Director, Privacy Technical Assistance Center (PTAC) Department of Education Privacy Technical Assistance Center
Presenter:  Brittani Fairchild, Student Privacy Analyst, Privacy Technical Assistance Center (PTAC) Department of Education Privacy Technical Assistance Center
Session Coordinator: Amanda Fox, Registrar, University of Montevallo
Arkansas Ballroom (Marriott Lobby Level)
The Importance of First-Year Experience on Recruitment and Retention
The effect a strong and diverse FYE can have on retention and recruitment.
Presenter:  Marisa Darby, Registrar, University of Dallas
Session Coordinator:  Ryan McLaughlin, Director, Honors Admissions, Georgia State University
Caraway I (Statehouse Conference Center Lower Level)
Updates from the AACRAO National Office: Government Relations and International
Hear updates and events from the government relations and international staff at the AACRAO national office. Find out opportunities for involvement and topics that are of interest to your campus, students, and community.
Presenter:  Julia Funaki, Associate Director, International, AACRAO
Presenter:  William Gill, Director, Government Relations, AACRAO
Presenter:  Michelle Mott, Associate Director, Government Relations & Communications, AACRAO
Session Coordinator:  Audrey Shinner, Senior Assistant Registrar, University of Georgia
Conway (Marriott Lecture Hall Level 2)
Non-traditional students are the next wave of growth in higher education.  Are your admissions process ready for it?
Studies show that while the traditional student population has been decreasing in higher education, non-traditional student growth is growing.  This is where the next wave of innovation and growth in the industry is occurring. In this demo intensive session, Larry Grey, founder and CEO of Mutara Inc. will show techniques for increasing enrollment and yield for this demographic. Topics will include an overview of challenges currently faced by institutions and strategies/techniques for more effectively engaging with candidates and increasing yield.
Presenter:  Larry Grey, Chief Executive Officer, Mutara, Inc.
White Oak (Marriott Lecture Hall Level 2)

M5 Monday 2:30-3:15 pm

Project X: Demystifying of the Unknowns of College Life for Men of Color
Project X is an Early Arrival Program that will give men of color a head start to their academic journey by exposing them to resources and the best practices to achieve optimal success. The program fosters brotherhood among participants and connects new students to faculty, staff, and current students who can assist in their transition to college (UCA) and their continued development at the university. Project X is designed to include brotherhood bonding, team-building, academic success workshops, faculty and staff presentations, peer mentoring and leadership development.
Presenter:  Angela Jackson, Associate Dean & Director, Diversity & Community, University of Central Arkansas
Presenter:  Maria Negrete Padron, Associate Director, Diversity & Community, University of Central Arkansas
Presenter:  Tajaro Hudson, National Pan-Hellenic Council Advisor, University of Central Arkansas
Session Coordinator:  Sallie Marchello, Associate Provost & University Registrar, William & Mary
Fulton (Statehouse Conference Center Lower Level)
Utilizing Performance Evaluations and Improvement Plans to the Max
Join us to learn high-impact strategies for effective performance evaluations and improvement plans for managers and supervisors of both low and high-performing employees. This session will take a look at innovating ways to foster growth and development to support individual and organization needs.
Presenter:  Caley Motes, Assistant Registrar, Operations, University of West Georgia
Presenter:  Melissa Frederick, Senior Business Systems Analyst, Board of Regents, University System of Georgia
Session Coordinator: Chadia Hammond, Assistant University Registrar, University of Florida
Izard (Statehouse Conference Center Lower Level)
Under Identified and Underserved: Students from Domestically Unstable Homes and the Response of Higher Education
Existing Higher Education practices are fragmented, isolating, and confusing to students. By isolating students to single demographics, or situational categories, by race, gender, sexual orientation, educational attainment, etc, we diminish the lived experience of all students. Current Higher Education research also often excludes students from unstable domestic environments, with Adverse Childhood Experiences (ACEs), or potentially traumatic childhood events, who face barriers beyond those we currently address. The effects of abuse and trauma experienced in the lives of students before they arrive on our campuses can no longer be ignored. As the number of Adverse Childhood Experiences increase, so too does the risk for long-term negative effects on learning, behavior, and health impacting college campus as a whole. This frank discussion will explore this student demographic, existing student services practices, and how we can improve our practice of inclusivity to include this under-identified and underrepresented population.
Presenter:  Jill Manuel, Graduate Admissions Specialist, George Mason University
Session Coordinator:  Bobbi Nelson, Assistant Director, Transfer Credit Articulation, George Mason University
White Oak (Marriott Lecture Hall Level 2)
Generating and Managing Growth in a Pandemic - Take-Aways for the Years Ahead
The last two recruitment cycles have presented challenges--restricted campus visits, no preview days, limited face-to-face interaction with high school students and their families, canceled entrance exams, reports of unhappy college students whose social activities have been restricted and whose courses are mostly remote. How can enrollment growth occur in such an environment? The answer to the question is complex, but for many institutions it is happening. What is the secret sauce that helped make that happen for those schools? This presentation will look at reasons why application and admitted student numbers have increased for many, and more importantly why enrollment numbers are higher at some schools. This presentation will focus on four-year public (Southern) institutions because they are more likely to embrace growth. The presentation will review innovative recruitment practices that can be key to recruitment efforts moving forward especially as another challenge looms large--the predicted enrollment cliff.
Presenter:  Suzanne McCray, Vice Provost for Enrollment/Dean of Admissions, University of Arkansas
Session Coordinator:  Alisa Waniewski, Associate Director, Academic Scholarships, Arkansas Tech University
Caraway II (Statehouse Conference Center Lower Level)
Show Yourself Some Kindness: Self-Care Lessons Learned while in a Pandemic
Since March 2020, much of the work related to admissions and recruitment has changed quite dramatically. For many, the energy that we derived from in-person interactions with students and family members paired with the fun of travel was replaced with virtual recruitment in our respective offices or homes. Adapting to this new mode of work was essential, but also taxing in many ways and often lead to the neglect of practices such as self-care. This session will include personal reflection from the presenter(s) and an opportunity to discuss practices aligned with self-care that could prove beneficial for any circumstance.
Presenter:  Adam Ray, Assistant Director, Undergraduate Admissions, Western Carolina University
Session Coordinator:  Diana Hull, Senior Associate University Registrar, University of Florida
Caraway I (Statehouse Conference Center Lower Level)
And then Lady Gaga Said: How Storytelling Can Reshape the Campus Visit Experience
This session will consider the campus visit from a storytelling approach. Storytelling is one of the most critical selling skills, but is often underutilized. Come to this session to better understand the five tactics used to formulate your story. Leave ready to transform your campus visit, close the sale, and convey complex ideas more easily.
Presenter:  Jacquelyn D. Elliott, Ed.D., President, enrollmentFUEL
Session Coordinator: TBA
Arkansas Ballroom (Marriott Lobby Level)
Automation and Personalization in Texting
In this session, you’ll see how Jacksonville State University is using the Mongoose Cadence API with Recruit to text students and exceed their recruitment goals. In one cycle, texting with Cadence is partly attributed to JSU achieving a 39% increase in freshman enrollment and a 10.7% increase in transfer enrollment. Every instance of communication has become crucial to keeping students engaged with your institution. You’ll see how they were able to eliminate manual processes and increase staff efficiencies without sacrificing the student experience, leading to more meaningful conversations. Plus, Lauren Findley, Director of Undergrad Admissions at Jacksonville State University will show how their students respond to a more personalized outreach.
Presenter:  Lauren Findley, Director of Undergraduate Admissions and Recruitment, Jacksonville State University
Session Coordinator:  Meredith Lawson, Associate Director of Recruitment, Arkansas Tech University
Pope (Statehouse Conference Center Lower Level)
Get and Graduate More Students with Integrated Academic Operations
Is your institution executing student-centric, data-driven, cost-efficient academic processes? From our work with hundreds of higher ed institutions, we’ve learned that administrators and students alike face: - limited, shrinking resources and avoidable roadblocks to success - a lack of easy-access data that’s needed to make student-centric scheduling & curriculum decisions - an integrated, easy-to-use tool or method for executing curricular and scheduling processes. Join our presentation to learn how to execute exceptional educational experiences for your students. You’ll hear how an integrated platform helps colleges and universities support student-centric scheduling, build efficient curriculum processes that support innovation, publish marketable online catalogs and handbooks, and inform strategic resource allocation decisions through enrollment and demand-based analytics.
Presenter:  Ben Chester, Director, Strategic Partnerships, Coursedog
Presenter:  Adrian Ebsary, Director, Demand Generation, Coursedog
Manning (Marriott Ballroom Level)

M6 Monday 4:00-4:45 pm

Leadership Roundtable
Join us for a free-flowing discussion on best practices and accountability in higher education leadership. Topics of discussion may include motivating employees, difficult conversations, reducing turnover, and employee productivity.
Session Moderator:  Paul Parker, Executive Director, Registrar, Kennesaw State University
Conway (Marriott Lecture Hall Level 2)
Serving Military Students from Application to Graduation
Join Embry-Riddle Aeronautical University Worldwide to learn how Admissions & the Registrar work together to serve their military and veteran population. This session will focus on questions asked during the application process, various policies and procedures within each department, challenges faced, and how both offices work together for a seamless transition from application, to evaluation of credit, and beyond. Come prepared to share best practices, challenges and what’s working at your school!
Presenter:  Valerie Kisseloff, Director of Admissions, Embry-Riddle Aeronautical University - Worldwide
Presenter:  Edward Trombley, Registrar, Embry-Riddle Aeronautical University - Worldwide
Session Coordinator: Adam Eppes, Admissions Counselor, University of Arkansas Community College at Morrilton
Pope (Statehouse Conference Center Lower Level)
Opening the House in a Post-Covid World
Planning events like Open House have always been a challenge. But when you throw in the challenges created by COVID-19, the challenge is even greater than before. How do you move forward in a post-Covid world when planning events like Open House? Learn how Western Carolina University was able to plan and host in-person Open House events during the pandemic and how those plans are evolving in a post-Covid world.
Presenter:  Patrick Frazier, Associate Director of Admissions, Western Carolina University
Session Coordinator: TBA
Caraway II (Statehouse Conference Center Lower Level)
"What We Wish We Knew...": Slate CRM Implementation
Join the Arkansas State University Office of Admissions for a candid conversation about its recent Slate CRM implementation. Leave with a list of things to consider, tips for staying sane, and strategies for incorporating users into the process. Appropriate for those implementing or newly live with any CRM platform. Representatives from admission operations, communications and recruitment will lead this session.
Presenter:  Pamela Bowie, Senior Director, Admissions, Arkansas State University
Presenter:  Angela Daniels, Associate Director of Admission Operations, Arkansas State University
Presenter:  Bekah Hickman, Assistant Director of Student Engagement, Arkansas State University
Session Coordinator: Joshua Chovanec, University Registrar, Louisiana Tech University
Fulton (Statehouse Conference Center Lower Level)
Training Manual: Creating Employee Success from the Start
All too often, the onboarding process for new employees is disorganized and chaotic, often requiring new employees to learn policy and procedure through hands-on experience. While this is a great way to learn, it can also be detrimental to the organization and the employee. Employee success relies not only on the competent completion of daily work assignments but also on an understanding of the purpose and goals of an organization. For these reasons, it is crucial for organizations to develop and maintain a training manual that provides all members of an organization with policy, procedure, and expectations. In this session, we will discuss the different elements needed in creating an effective training manual.
Presenter:  Morgan A. Jackson, Assistant University Registrar, University of Alabama
Session Coordinator:  Sallie Marchello, Associate Provost & University Registrar, William & Mary
Miller (Statehouse Conference Center Lower Level)
Residency Reclassification for Tuition Purposes
Residency Reclassification for Tuition Purposes is an important but often overlooked process in retaining a diverse student population. Students are often unaware of their eligibility for reclassification for tuition purposes due to an ambiguous application process. Traditionally in higher education, a student’s in-state or out-of-state residency is determined at the point of admission. As a result, a student may be misclassified due to out-of-state activity on their student record, or human error. Students may also be eligible for reclassification due to a qualifying life change that occurs after their initial enrollment period. As more processes are being adapted to online formats, residency reclassification continues to be a largely manual paper process for many institutions. This presentation will address how the online residency application has improved cross-departmental collaboration, reduced processing time and created a simpler more prescriptive application process for students and their families. Attendees gain helpful insight to determine if an online application would be beneficial to their institution, as well as, best practices when transitioning from paper to online application for residency reclassification.
Presenter:  Melissa Vittetoe, Residency Analyst, University of Alabama
Session Coordinator:  Jessica Brock, Director of Admissions, Arkansas Tech University
Caraway I (Statehouse Conference Center Lower Level)
The Changing Face of Student Engagement
This would be a session that would look into how higher ed institutions need to focus even more energy on their student engagement strategy than they ever have before. The traditional method of having the strategy being dictated by the capabilities of their CRM causes the potential for student disengagement since many CRMs have weak points that allow for a student to not feel met. Here are different strategies and approaches that institutions can take to "boost" and "power-up" their CRMs with technology that meets students where they are at in real-time. The presenter(s) would be Kelsi Harris and Jamie Crampton who are Senior Account Executives with Gecko and have been in the industry for many years.
Presenter:  Kelsi Harris, Senior Account Executive, GeckoEngage
Presenter:  Jamie Crampton, Senior Account Executive, GeckoEngage
White Oak (Marriott Lecture Hall Level 2)
FastPass: Using Digital Credentials to Streamline Student Applications
Come join us to learn of a more secure and efficient way to store your academic records via digital credentials.  With the GreenLight Credentials block chain technology, students are able to send transcripts when and where they want at any time of the day using their secure digital locker.   We will share the experiences of two Texas colleges implementing GreenLight Credentials.  We will also explain how GreenLight Credential's FastPass module revolutionizing the application process.
Presenter:  Nancy Faris, Higher Education Consultant, Greenlight Credentials, LLC
Presenter:  Leah Jurek, Director of Business Development, Greenlight Credentials, LLC
Harris Brake (Marriott Lecture Hall Level 2)

T1 Tuesday 8:30-9:15 am

Transfer Tips and Tricks Within Your SIS
Panel discussion comprised of experienced transfer professionals representing the major student information systems. Panelists will discuss how their institutions address common and difficult transfer issues within their SIS, as well as facilitate discussion among attendees.
Presenter:  Taylor Richmond, Associate Registrar, Transfer & Regional Campuses, West Virginia University
Session Coordinator:  Ashley Darr, Assistant Registrar, High Point University
Miller (Statehouse Conference Center Lower Level)
It's a Pandemic...Now What?
Starting mid-March 2020, our nation had to unexpectedly and swiftly adjust to a new reality of the immediate impact of a worldwide pandemic. At UT Austin (like IHE’s around the country), we had to shift our work/life balance to either a remote or a hybrid working model. This session will share how of the Office of the Registrar chose to meet our business commitments, while following the principles of employee work environment flexibility and safety. The safety plan that was created and the strategy we employed to continue to provide academic records to our stakeholders while continuing to utilize in person staff will be discussed.
Presenter:  Noe Gonzales, Assistant Registrar, University of Texas at Austin
Presenter:  Eric Poch, Associate Registrar, University of Texas at Austin
Session Coordinator:  Bethany Bell, Associate Registrar, University of Texas at Austin
Caraway II (Statehouse Conference Center Lower Level)
Transitioning to College Scheduler's Banner 9 Registration
Jacksonville State University went live with College Scheduler Registration in September 2021.  We will discuss the implementation process and the marketing tools that were involved to make this happen.
Presenter:  Emily H. White, Registrar, Jacksonville State University
Session Coordinator:  Paul Parker, Executive Director, Registrar, Kennesaw State University
Caraway I (Statehouse Conference Center Lower Level)
Making Room for the Meh: How to Cope with the Emotional Aftereffects of the Pandemic
Many have called languishing the dominant of emotion of 2021, and it’s defined as a sense of stagnation and emptiness, a feeling of being joyless and aimless.  In the early days of the pandemic many higher education professionals experienced a time of high energy and even a surge of adrenaline as we adjusted to work-from-home and to the constant changes of the pandemic. But the pandemic has dragged on, and the acute state of anguish has given way to a chronic emotional state of languish. Let’s talk about how this collective emotional state is affecting us and ways that we can flourish during these uncertain times.